Just the Ticket for Adare SEC

FA Cup at Adare SEC

Huddersfield/Redditch-based secure and essential communication solutions provider, Adare SEC, is playing a major role in this year’s Emirates FA Cup final after using its innovative printing technology to produce tickets for the world’s most famous football cup competition.

The iconic trophy visited the Adare SEC Redditch site, along with fans from Emirates FA Cup finalists, Manchester United and Crystal Palace, to see the first tickets coming off the production line for the showpiece match, which takes place at Wembley Stadium connected by EE on Saturday 21st May.

For the first time in the 146 year history of The Emirates FA Cup, images captured by fans appear on the tickets for the final after a campaign on Instagram using #EmiratesFACup generated thousands of entries. The FA launched the competition ahead of Round 1 in November, with fans entering to win the chance to have their photo featured.

Emmanuel Cole, who has over 150,000 followers on Instagram, worked with The FA to bring his expertise in portrait photography to life at Emirates FA Cup matches and also acted as judge for the fan Instagram competition. Cole and The FA went through the thousands of images to find the fan photos they believed were worthy of being curated into the design of this year’s Emirates FA Cup final ticket.

Adare SEC has been working closely with The FA for 12 years and produces thermal tickets for all Emirates FA Cup and England games held at Wembley Stadium, as well as producing tickets for many Premier League and football league clubs.

Barry Crich, managing director of Adare SEC, said: “The Emirates FA Cup Final is the jewel in the crown of the football calendar and we are incredibly proud to be associated with it here at Adare SEC.

“With such a high profile event, when tickets are in great demand, it’s essential that they are produced in a secure environment and are protected against fraud and counterfeiting. We are very pleased to work in close partnership with The FA on this very prestigious ticket and to have welcomed The Emirates FA Cup trophy, fans and FA representatives to Adare SEC.”

Adare SEC offers high quality, cost effective ticket and event solutions that are designed to meet bespoke requirements, which provide protection from fraud and replication.

Adare SEC’s end-to-end ticketing solutions include ticket design, ticket production, personalisation and numbering. Adare SEC ensures that all tickets are protected within a secure environment throughout the entire design, production and delivery process.