Technology-led secure and essential communications provider, Adare SEC, part of the Adare Group, today announces it has been chosen by appliance care specialist, Domestic & General, to support the delivery of its multi-channel essential communications, serving over 16 million customers internationally.
Domestic & General provides appliance care services and comprehensive product protection for a number of high-street white goods brands, taking the worry out of appliance breakdowns for consumers and protecting over 22 million appliances. Following a competitive tender process, Adare SEC has been awarded the multi-million pound contract to deliver high value, cross-channel communications in both print and electronic format to D&G’s customers. Adare SEC’s technology will be integrated in to D&G’s business, to enable the end-to-end management and highly-secure distribution of agreements and renewals, essential mailing and customer correspondence, in a fully auditable way.
Dean Keeling, UK Managing Director at Domestic & General, said: “Our purpose is to take the worry out of breakdowns for our customers. To do so, it’s vital that we have a trusted and reliable communications partner.
As we futureproof our business and continue on our transformational journey to become a world class appliance care service, we required a seamless, end-to-end essential communication service. That’s where Adare SEC came in.
“Adare SEC was able to provide us with a high-quality and agile, technology-led solution, which does exactly what we were looking for. What’s more, Adare SEC is able get things done efficiently, without compromising on service, something which is extremely important when working with UK brand leaders.
Barry Crich, Managing Director, Adare SEC, added: “This is a significant win for Adare SEC and we are delighted to be working in partnership with D&G on their end-to-end outbound and inbound essential communications. We will be taking D&G on a technology-led journey, integrating our technology with their day-to-day essential communication activities.”